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Why wax your stick?

Even though it seems like “kids these days” change their tape job every single day, stick wax actually prolongs the life of the tape by repelling moisture. The benefits don’t stop there! Our main ingredient is beeswax, which adds tack to enhance puck control. And last but not least, our waxes smell AMAZING!! It’s the least we can do to make hockey smell just slightly better!

Behind the brand

Meet, Emily, maker of your favourite hockey wax! As the owner of Arrow It Forward, an established candle and home fragrance business, this hockey mom knew she could create an even better wax for her kids with fun names and even better scents! Bullseye Hockey has quickly grown in popularity since it’s launch in early 2023 and Emily never would have thought she would love making hockey content so much (seriously, go check out some videos on our socials for a good laugh)

Check out Arrow It Forward